Finding solutions to problems is imperative to success, and it can be the thing that sets a company apart from the competition. This is especially true if the client brings that problem to you because the competition couldn't solve it.

Case studies highlight a company's success in finding solutions to problems no one else has been able to solve.

Use Case Studies to build your case against the competition.

For instance, once the unsolved problem is established, the case study should tackle all the challenges the business faced in trying to fix it. This is particularly powerful if competitors failed at solving it for your customer.

Your answer may be better technology or newer equipment, outside the box thinking, or more skilled and experienced employees.

It doesn't matter how you got to the solution, as long as you did.

The best way to build your case against the competition may involve featuring some drama, frustration, and intuitive thinking.

When a client demands answers but are at their wit's end in search of a solution.

A good case study ends with you solving that problem, and sharing how you did so.

The result is one very happy customer!

Technology companies particularly benefit from case studies.

Here in Kimberly's portfolio, you will find a selection from dozens of case studies KimberlyWritesCreative wrote for Digium Switchvox's VoIP business communications. 

Digium is now Sangoma, but many of the case studies KimberlyWritesCreative did before the company changed hands are still used by Sangoma.

Use case studies to build your case against the competition and share them like testimonials on steroids!