Your website needs to sell stuff!
If 1,000 people a day visit your website but none of them buy or request more information, what difference does it make?
Your website is a marketing machine - or should be! From the homepage, people should be compelled to buy something, sign up for something, or request more information about something. If they don't, then you are wasting your website.
Your website is not just a cyber billboard! It is a powerful advertising, marketing and SALES machine!
Your website needs to be updated constantly with new content, have an active blog, explain your products and services in a way that makes people want to dig deeper into your site rather than clicking to another option. And most of all, it needs compelling Calls-to-Action (CTAs) that make it quick and easy to buy!
